The sales funnel is a sales process that leads a prospect to become a customer. It is also called a sales funnel, pipeline, or funnel. The sales funnel is a visual representation of a visitor's journey on your website, from their arrival to their final purchase. The goal of the sales funnel is to convert the prospect into a customer while maximizing margins and increasing the average basket. This step is very important in e-commerce, as the cart abandonment rate is estimated to be around 70%. If nearly 7 out of 10 people will not complete their purchase, you must do everything possible to reduce this rate as much as possible and convert your site's users. Indeed, the mere doubt or simple hesitation can be enough to discourage a person from placing an order. This is why we strive to optimize the ordering process as much as possible to guide the user through each step.
For advice on setting up your order process and other marketing tools, you can contact us by sending an email to contact@linvestai.com or by filling out the contact form.
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